Maho's new US $15 million timeshare resort promising

The Daily Herald
June 29, 2001
PHILIPSBURG, ST. MAARTEN -- Maho Beach Resort yesterday reported swift headway in its efforts to fulfill the wishes of its president Rosario Spadaro to complete the integration of the entire Maho area in its operations.

Royal Islander Club "La Terrace," the US $15 million timeshare complex, construction of which started two months ago, should be ready by December. The elegant six-storey building is being erected on the three square acres of land where contractors dug out a hill and removed the house that used to be located there.

According to Saro Spadaro, the new construction is just a follow-up of the company's desired expansion into the timeshare industry. "Its standards will be as high as the ones displayed in Royal Islander Club `La Plage.' Expect the same quality of service that La Plage has been giving since it opened 15 years ago," Maho's young Managing Director told The Daily Herald yesterday during an exclusive interview.

Walter Kieser, La Plage's General Manager, pulled out his brochure with artist's renditions of the building and explained that it will have 53 one- and two-bedroom units. There will be units that can be rented out to hotel-related businesses.

"We went one floor down to build parking space for 200 cars," the General Manager said. On top of that structure there will be a commercial center, with two restaurants and a large convention room. That structure in its turn will be topped by a lush rooftop garden, complete with pool and other recreational facilities.

Kieser said the design had been made by Italian architectural Studio 999 in Turin, Italy. The construction, which started in February, is being done by the same company that built La Plage, with local contractors, under supervision of Enzo Fontana.

According to Spadaro, the obvious slow season St. Maarten is experiencing didn't throw Maho off. "We have remained successful through the years, despite all the hurricanes, because after all of them, we didn't just repair, but invested further. All insurance pay-outs were used, but we also added our own investments each time, to improve our product," he said.

Spadaro said that after Lenny, for instance, Maho had poured more than US $5 million--a part of which wasn't covered by insurance proceeds--into redevelopment. "Because we enjoy that high member satisfaction," Kieser added.

And, Spadaro said, St. Maarten has a competitive advantage over other destinations. "We've gone through rough times, but we still have a very potential future ahead," he said, adding, "And timeshare is one of the most successful industries throughout the world."

According to the officials, the sale of the property by Davis and Co., which also sold Royal Islander, has already started. "It's going slowly, but the month of June is traditionally weak. We have high hopes," Spadaro said.

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