Press Release: Bass Hotels & Resorts
October 3, 2000
LAS VEGAS, NV -- Bass Hotels & Resorts (NYSE: BAS; London), the world's most global hotel company, has launched
a new interactive, online Press Office. The office goes live during the company's annual Conference in Las Vegas
October 2-4, 2000; press not present can log on to the web each day for daily reports.
Current Bass press sections will be replaced by the new press office sites, which will be accessible directly via
brand-specific URLs, such as www.pressoffice.basshotels.com
and www.pressoffice.holiday-inn.com and also link off individual
brand sites. The sites will offer information on Bass Hotels & Resorts portfolio of more than 3,000 hotels
worldwide including Inter-Continental Hotels and Resorts, Crowne Plaza Hotels and Resorts, Holiday Inn hotels,
Holiday Inn Express hotels and Staybridge Suites by Holiday Inn.
``We are pleased to offer journalists such an improved service, designed to provide the most up-to-date information,
available any time it's needed,'' said Elisabeth Taylor, director of Corporate Communications for Bass Hotels &
Resorts. ``We look forward to the opportunity to interact on-line with journalists via our new technology.''
Journalists will be able to access and search updated and archived press releases, financial news, an extensive
downloadable image and logo library, brand descriptions, detailed contact information for each brand and FAQ's.
Other features include sections highlighting the latest E-commerce news, Priority Club Worldwide program updates
and destination information.
In the second phase of the site development, digital press kits and executive biographies will be available as
well as E-Updates, an email program for journalists to receive press information as it is released. Additionally,
the sites will also host live chats and delayed video streaming for special events.
Note: Bass Hotels & Resorts® [LON:BAS, NYSE:BAS (ADRs)], the hotel business of Bass PLC of the United Kingdom,
operates or franchises more than 3,000 hotels and 489,000 guest rooms in 100 countries and territories.
The following are some of the service marks owned by Bass Hotels & Resorts,Inc., its subsidiaries or affiliates:
Holiday Inn®, Crowne Plaza®, Holiday Inn Express®, Holiday Inn Select®, Holiday Inn Garden Court(SM),
Holiday Inn SunSpree® Resorts, Staybridge Suites® by Holiday Inn, Holiday Inn Family Suites(SM) Resort
, Holidex®, Priority Club® Worldwide, Inter-Continental®, Forum®, and Six Continents Club®.
Centra® in Canada and Mexico; Centra(SM) in the U.S.; Parkroyal® in the U.S. and Canada; Parkroyal®
in Mexico.
Bass Hotels & Resorts, Inc. offers information and reservations capability on the Internet -- www.basshotels.com,
www.interconti.com for Inter- Continental Hotels and Resorts, www.crowneplaza.com
for Crowne Plaza Hotels and Resorts, www.holiday-inn.com for Holiday Inn
hotels, www.hiexpress.com for Holiday Inn Express hotels, www.staybridge.com
for Staybridge Suites by Holiday Inn, and www.priorityclub.com .
SOURCE: Bass Hotels & Resorts