Company Press Release
March 17, 2000
FORT LAUDERDALE, FL -- Extended Stay America, Inc. (NYSE:ESA) has opened a three-story Extended StayAmerica Efficiency
Studios brand hotel at 7755 SW 6th Street in Fort Lauderdale, Fla. The 104-room hotel is the Company's sixth hotel
in the Fort Lauderdale area, its 25th hotel in the state and its 370th property overall.
According to President and Chief Executive Officer George D. Johnson, Jr., ``The extended-stay lodging market is
the fastest growing segment of the hotel industry, and is quickly catching the interest of business professionals,
people relocating and those on extended work assignments.''
Weekly room rates for the new Extended StayAmerica hotel are available from $399 for a Queen room and $429 for
a King room--a fraction of the cost you'd pay elsewhere for similar features. Nightly rates are available from
$79.
Guest rooms at Extended Stay America properties include a queen-size bed, recliner, cable TV with remote, free
voice mail, free local calls, and a computer data port. Each room also has a kitchen with a refrigerator, two-burner
range, microwave, coffee maker, utensils and tableware.
The property features a 24-hour, coin-operated, on-site laundry facility for guests and convenient vending machines.
Guests are provided with weekly housekeeping service and twice-weekly towel service. Properties are generally staffed
by five to six full-time and eight to ten part-time employees.
Extended Stay America, Inc. owns and operates 24 other Florida-based extended-stay hotels under its StudioPLUS
Deluxe Studios, Extended StayAmerica Efficiency Studios and Crossland Economy Studios brand names located in Daytona
Beach, Fort Lauderdale, Gainesville, Jacksonville, Maitland, Melbourne, Orlando, Pensacola, Tallahassee, Tampa
and West Palm Beach.
The Company also has two Extended StayAmerica Efficiency Studios hotels currently under construction in Miami and
Lake Mary, Fla. that are expected to open by mid-2000.
``The appeal of our hotels reaches beyond the business and corporate community. Besides being ideal for professionals
on extended or temporary assignments such as consulting or training, our properties are perfect for people building
homes, relocating or attending family functions,'' said Mike Wilson, Vice President - Marketing.
Extended Stay America, Inc. was founded in January, 1995 by Mr. Johnson and H. Wayne Huizenga. Mr. Johnson was
formerly President of the Consumer Products Division of Blockbuster Entertainment Corp., a division of Viacom,
Inc. Mr. Huizenga, who is Chairman of the Board, also is Chairman and Co-Chief Executive Officer of AutoNation,
Inc. and formerly was Vice Chairman of Viacom, Inc., and Chairman and Chief Executive Officer of Blockbuster Entertainment
Corp.
The Company, which is the fastest-growing company owned and operated hotel chain in U.S. history, currently operates
370 extended-stay lodging hotels in 38 states, which includes 91 StudioPLUS Deluxe Studios, 240 Extended StayAmerica
Efficiency Studios and 39 Crossland Economy Studios facilities.
For reservations, locations or additional information on Extended Stay America, Inc., please call 1-800-EXT-STAY
or visit the Company's Web site at www.extstay.com.
NOTE TO EDITORS: For copies of recent press releases from Extended Stay America via fax, at no charge, call 888/395-STAY
(7829). For company information, logo and photos via the Internet, visit http://www.extstay.com
In the World Wide Web address noted in this release, there is a double slash between http: and www.extstay.com.
These symbols may not appear properly in some systems.
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Contact:
Extended Stay America, Inc., Fort Lauderdale
Monique Damiano, 954/713-1624
mdamiano@extstay.com
News-On-Demand: 888/395-STAY (7829)